MARKETING & ADVERTISING DESIGN
THE ANNUAL MARKETING CAMPAIGN GENERATED OVER 18.2 BILLION IMPRESSIONS.
(Donated media valued at over $17 million. Based on 2025 Campaign Figures)
2025 BRAND IDENTITY REFRESH:
FITZ Creative spearheaded a comprehensive refresh to strengthen brand recognition and reenergize the visual language of this beloved cultural event.
DELIVERABLES: Print & digital advertising, out of home (times square, taxi-tops, taxi-TV) , web design, social media campaign, event signage and overall brand look and feel.
EVENT DECOR & SIGNAGE:
FITZ Creative developed the overall look and feel for over 50 events held in and around the South Street Seaport.
2024 Campaign
For the 2024 Festival, FITZ Creative developed a campaign to appeal to foodies’ love of NYC and desire to do good.
DELIVERABLES: Print & digital advertising, out of home (times square, phone kiosks, taxi-tops) , social media design, event signage guidelines and brand look and feel.
2020 MARKETING OVERVIEW:
2019 MARKETING OVERVIEW: